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10 Social Media Posts For A Training Company
Social Media, as a whole, is a fantastic tool that all businesses should be utilising. However, it’s essential to know where best to spend your time and resources. Firstly, consider your target audience as you’ll find different demographics across all of the big...
10 Social Media Posts For Clothing Brands
When looking at some of the big clothing brands activity across Social Media, you will see that there is scope to be fun, creative and on-trend – whether that’s the latest fashion trend or what’s #trending. With this in mind, the only way to stand out and be seen is...
Facebook Advertising And The Customer Journey
When utilising Facebook Ads there are several different Formats available and therefore it can be hard to know which to use for each audience type. Your Facebook Ad Format should be relevant to where your audience is within their customer journey. Let’s start...
Facebook Advertising Audiences
With over 40million Facebook users within the UK, it’s no surprise that companies are using Facebook Ads within their Marketing Mix. There are several different Audience types available to those using Facebook Advertising that can be utilised to reach existing or...
Digital Marketing Buzzwords
The term ‘Digital Marketing’ was first used in the 1990s which essentially means a whole new portfolio of ‘buzzwords’ has been introduced since then also. If you find yourself getting confused by clickbait and conversions, or perhaps SEO and PPC then you’re in the...
Facebook for Business
If you’re reading this then you likely already know the huge advantages Facebook offers businesses and are ready to get cracking. However, if you’re still on the fence and just doing some research then here’s some data. · Statistics show that 78% of UK internet...
Maximising Twitter For Business
Statistics show that the UK ranks 3rd place for the number of Twitter users, with approximately 16.7 million people using the platform. You may already be a part of that figure, or looking to become one, but the only way to maximise your return on Twitter, whether...
Ultimate Guide to LinkedIn
LinkedIn is a Social Media Platform for business people to connect with those in their industries and professional circles. Whether it’s someone you’re currently working with or someone you’ve worked with previously, it pays to stay connected. As they say, it’s not...
15 Tips To Spring Clean Your Social Media
You digital tone of voice is a part of your branding and needs to be suitable to each audience and Social Media platform. If several people are publishing content to your Social Media Accounts then it might be hard to keep this consistent.
Facebook Creator Studio: A Helpful Guide
Facebook has introduced Creator Studio to give you one platform to manage your posts, insights and messages to keep things simple whether you’re managing one page or ten.
How To Plan, Create and Schedule Social Media Content
Top questions social media managers have told us they are asked by business owners are: What does social content mean? How do you create social media content? How do you plan social media content? We want to take away some of the confusion around social media content...
8 Valentine’s Day Marketing Ideas For Small Businesses
Valentine’s Day is an annual holiday celebrated on 14th February. Thought to have originated in Roman times, Valentine’s Day has since grown and become extremely commercialised with more than 25 million cards being sent each year in the UK alone. Although it’s not...
60 Social Media Post Ideas To Attract New Customers
What should you post on Social Media? Your Social Media content should be used as a free way of promoting your products or services, building your brand awareness and increase engagement with your customers to encourage their loyalty. There is a delicate balance...
18 Facebook Post Ideas You Wish You Had Thought Of
Have you ever seen a Facebook post and thought ‘I wish I’d thought of that’? Or perhaps you’ve hit a creative wall and need some #Inspo? Well, look no further, we’ve got 18 Facebook Post ideas to get that ball rolling! 1. Product Updates Whether you offer a product or...
How to complete a competitive analysis on your social media rivals
As an entrepreneur, digital marketing is no longer a nice-to-have - it should form the backbone of your business and be a constant investment.Whilst pay-per-click is a great way to drive traffic and increase conversions, SEO a method of outmanoeuvring the competition...
Digital Marketing Trends (Infographic)
The emergence of digital technology provides countless opportunities for everyone. Internet and social media makes it possible for entrepreneurs and marketers to reach people thousands of miles away. The marketing game has changed over the past decade, and online...
How to run a Facebook Group
From her kitchen table to a market stall, to Dragon’s Den, Michelle Duffy Rudden has been there, done that and worn the t-shirt when it comes to starting your own business.Today she runs Breffni Digital and is the co-owner of IrishBizParty.In both of these roles, she...
Speed Up Your Website – 7 PRO Tips anyone can use.
You have 3 seconds. 3 seconds to get the right information in front of potential customers or they are gone – and never coming back.