Your historic Social Media Marketing results need to influence your future Social Media Marketing plans. Let us explain. Of course, you need to push content out across your platforms. However, it’s also essential to take a step back and allow time to review and...
The hashtag (#) was first used on Twitter on 23rd August 2007 by Chris Messina. Messina was a product designer who identified the need to ‘group’ conversations together on the Twitter platform. Funnily enough, Twitter thought the concept was too ‘nerdy’ and that it...
Facebook has come a long way since it was first launched in 2004. Originally a College networking platform, Facebook is now used by over 1.8 billion active users a day and is a fantastic tool for both businesses and consumers. One of the more recent improvements to...
One of the best things about Instagram Stories – and arguably one of the most frustrating things too – is how they only last for twenty-four hours. This can, of course, be frustrating if you put together a great bit of content, but it also allows for a much more...
LinkedIn is often known as a Professional Networking Platform, and it is currently the most business-focused Social Media Platform. Although you may connect with friends and family, LinkedIn isn’t used in the same way as Facebook or Instagram are. You will likely use...
Blog posts are a great marketing tool for many reasons. You will likely know more about your industry than most, especially your customers but ideally your competitors too. Blog posts are a chance to share your knowledge and educate your audience. What’s more, once...
